That’s’ right a Adwords Professional!

Well, not really .  But I did pass the test for my new company.  

What I will say is it was a little more difficult than I thought it would be.  Since I was hardly ever in Adwords before starting at the new job most of the stuff was new and I spent 1.5 days reading through the Learning Center .  It was 111 questions in 90 minutes and it took me all but 14 seconds of that time to finish it. 

Really I just wanted to brag I passed it and in all honesty I learned alot more about Adwords taking that test then I probably would of learned in the same 1.5 days fiddling around in it.

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I got the Internet Marketing Specialist position that I talked about back on June 6th (Read about that here) and I’m more excited than I can express.  

I interviewed on a Friday and was offered the position on Monday.  Once they offered the position, I had two give two weeks notice to my current Job so I completely stopped blogging on here because I didn’t want to jinx myself before I got the chance to walk through the front door :lol:

This one of those Dream Jobs that everyone talks about having but very few actually ever get to have.   So I feel Very luck to even be talking about it and the only problem I have is I don’t know what I can write about here and what I can’t as far as SEM and SEO is concerned. 

One of the first things I did on my first day is sign a non-compete agreement which basically stated I wouldn’t give away any trade secrets and with this type of position isn’t just about anything you think about at work a trade secret?

Hopefully I can get some clarity and begin re-blogging but I think it’s more than likely my SEO Thoughts will have to move over to the corporate blog for the time being.

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Google has finally officially answered the question on if duplicate content will cause you penalties and the answer is No. If your not sure what I’m talking about see here and here for a couple examples of writers talking about the duplicate content penalty.

Sven Naumann of the Google Search Quality Team has announced on the Google Webmasters Blog that:

“When encountering such duplicate content on different sites, we look at various signals to determine which site is the original one, which usually works very well. This also means that you shouldn’t be very concerned about seeing negative effects on your site’s presence on Google if you notice someone scraping your content”

he then concludes with:

“I’d like to point out that in the majority of cases, having duplicate content does not have negative effects on your site’s presence in the Google index. It simply gets filtered out.”

It seems Jim Whalen over at Search Engine Land had it right all along when he wrote The Duplicate Content Penalty Myth back in ‘07. There is also a nice read on how it’s not a penalty and how the filter possibly works over at Webconfs.

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I read a couple of days ago on Search Engine RoundTable that the Yahoo! directory had lost it’s page rank on internal pages and didn’t really think much of it. I figured it was just a glitch and would be straitened out rather quickly especially after reading the responses by Matt Cutts here, and in the original thread here (He’s halfway down page 1and at the top of page 2).

Matt Cutts response on Search Engine RoundTable:

The Yahoo directory does have PageRank–I see a PR8 for dir.yahoo.com on all our datacenters. I left a comment on the original WMW thread. 6/5/08

On the WebMasterWorld thread he said the following:

Looks like there’s a PR8 on dir.yahoo.com on all data centers, so I wouldn’t jump to conclusions. It’s possible that Yahoo changed their linking somehow, or that there was an issue on our side with how we canonicalized a url, but I do know that the Yahoo Directory has PageRank in our internal system, so I’ll ask folks here about it. Thanks for mentioning this. - 6/5/08

and

It looks like it’s just a matter of canonicalizing upper vs. lowercase as to why some of the subdirectories look the way they do in the toolbar. I just wanted to reiterate that the Yahoo Directory has plenty of PageRank in our internal systems. - 6/6/08

I did a quick check and matt’s statement about canonicalization seems to make sense you can check it simply like this:

Let’s use Directory Goverment for this example:

The Google cache version which was last cached on 6/7/08 is http://dir.yahoo.com/government/ which has a page rank of 4 but if you go to the link used by Yahoo! which is http://dir.yahoo.com/Government/ notice with the capital “G” you have a Grey bar.

However this was first noticed on 5/4/08 with the first response from Matt being on June 5th which was 3 days ago from this writing. You would figure with the size of two companies involved a resolution would come very quickly and one of the two would fix the situation.

First of all why is Google’s cache still showing the lower case “g” instead of the capital version when it was just cached a day ago? Is the Capital “G” page passing Page Rank internally and just not showing up on the tool bar, does it matter since the lower case g still exists and has a Page Rank of 4?

Also who do you blame for scaring so many webmasters? Google after all Matt did give warnings about switching up your URL’s like this over a year ago in his Canonicalization update Post or Yahoo who really doesn’t need to play by Google’s rules.

Also, since not many webmasters would be willing to check why the page is Grey barred and just assume a penalty did Yahoo lose much money from webmasters not submitting to their directory over the last few days if they looked at the toolbar and saw no Page Rank and a $299 bill to be on it, does Yahoo care?